Email.
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It’s a friend and foe.
I literally get hundreds of emails a day between my day job, this blog and all the other randomness that comes to my inbox. I have a pretty decent management system, including separate emails for different topics {personal, coupons/newsletters/etc, and the blog} for it all which helps keep me from going insane.
Know what has the potential to drive me over the edge though?
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Poorly formatted emails! I’m not talking about grammar issues or things like that. Sure, those types of things aren’t my favorite thing in the world but we all make mistakes. I even know proofreaders who just miss little things from time to time.
It is the supposedly professional newsletters and emails that I get that are just a complete mess. The text doesn’t align properly, images are all jumbled on top of text…I could go on and on.
Email templates, like Mad Mimi newsletter templates, would totally help to eliminate those problems. If email drafters would use templates, gone would be the days of getting {or sending out in some cases} emails where you are worried about how the columns will line up, the text will read and overall how the email will look. I wouldn’t have to play the scrolling the game just to understand the gist of the email.
Do you have any email pet peeves? Get a bunch of newsletter where the drafter clearly needs a little help with the formatting? How is your email management system working for you?
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